Name and Surname | Title of Presentation |
Dr. Elena Bocci |
1. Spad-N and the Multiple Correspondence Analysis: theoretical background and technical procedures. 2. Applying Spad-N and Spad-T in the empirical investigation on Social Representations |
Prof Alain Clemence |
1. Social representing and social positioning: Theoretical perspectives 2. Social representing and social positioning: Empirical illustration. |
Prof. Annamaria de Rosa |
Scientific co-ordination of the whole event. Introducing the training session on Spad in relation to the approach of Geneva school. Introducing the interactive session on: Looking at the Geneva school literature from the perspective of the meta-theoretical analysis. Interviews with the protagonists of the theory. |
Prof. Fabio Lorenzi Cioldi | Uniqueness: Studies on an organizing principle in contemporary advertizing practices. |